Case Study
Deedcoin
Deedcoin helps real estate investors save money when purchasing or selling a home, lowering the traditional 6% fee to 1% using consumer-friendly blockchain tools.
As blockchain is a highly-technical subject, we worked with them on messaging, as well as their brand presence and awareness.
What We Did
Strategy
1. Established a PR run in nationally-recognized publications for over 7+ months.
2. Partnered with Deedcoin on creating a landing page for the Deedcoin Calculator: a tool that enabled buyers and sellers to measure how much they would save using Deedcoin’s platform.
Results
1. Press placment for over 7+ months.
2. In one month, campaign saw over 1,000,000+ visitors and generated over 7,500 direct interactions with the Deedcoin Calculator.
