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Case Study

Muirfield

Muirfield Investment Partners is a Boston-based opportunistic real estate private equity firm.

Preparing to launch a next-generation blockchain securities product, they approached Verma with the goal of separating themselves from the heard.

What We Did

Strategy

1. Facilitated industry-specific podcast interviews and created a targeted awareness campaign through Facebook.

2. Established brand identity across 7+ months of press.

3. Rebranded Website.

4. SEO Targeting Industry

Results

1. Delivered mobile-friendly site featuring new branding assets and press.

2. Optimized their website to be SEO-friendly.

3. Solid press for 7+ Months in:

– Nasdaq
– Reuters
– PR Newswire
– BusinessWire
– Forbes

4. Facebook podcast awareness campaign reached over 100,000+ high net-worth individuals as well as generated over 8,000 direct clicks for web traffic.

"I am impressed with Verma's commitment to helping us express our team's mission. They have proven themselves invaluable by providing us with a wide range of services – from designing and developing a beautiful new Website to hand-crafting well-thought-out pieces of content, Verma has been there for us."

– Tim Mccrae, Muirfield Investment Partners

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